Creator brief

Hypertune Creator Campaign

A few lines and rules are fixed, and they are marked. Everything else, the hook, the jokes, the story and how you say it, is yours. A segment that sounds like you will always beat one that sounds like us.

Best formatFPS or settings guide
Segment length60 to 90 seconds
ApprovalAustin, within 2 working days
Your linkNew one for every video

01 · The takeaway

One thing viewers should remember

"Hypertune tuned my PC for games, here is the difference on my own setup, and you can try it with my link."

Who is watching

PC gamers who want more FPS and smoother play from the hardware they already own.

What wins them over

Many have tried "FPS booster" apps that did nothing, so they are sceptical. A real result on a real PC, shown honestly, is the most persuasive thing you can give them.

02 · Formats

Two ways to feature Hypertune

Your agreement says which one you are making.

Default for paid deals · best performer

A · FPS or settings guide

A video for one game, for example "Best [game] settings for FPS", with Hypertune as one of the steps. Viewers are already trying to get more FPS, so this format converts far better than anything else we have run.

Integration

B · Sponsored segment

A 60 to 90 second segment in a regular video. Place it after your intro, within the first three minutes, not at the end.

03 · Videos to copy

What has worked for us

Real Hypertune videos that turned viewers into customers. Watch how each one fits Hypertune into the video and lays out the description.

The common thread: the link is always the first line of the description, and the best results come from videos where the viewer already wants more FPS.

04 · The product

What Hypertune is

Hypertune is a Windows app that tunes your PC's hardware and settings for gaming. It reads your hardware, then applies the performance settings you choose. It does not touch files inside your games, and every change can be undone.

Pick the two or three features that fit your video and show them on screen. You do not need to cover them all.

Optimization score with the Stock to Tuned badge
Badges

See your PC go from untuned to tuned

Badges show your PC's state, from Stock to Tuned, next to your optimization score. Show your badge before and after you run Hypertune. It is the easiest on-screen moment in the whole segment.

Hypertune stability test screen
Smart Overclocking · CPU and GPU

The fastest stable speed for your exact hardware

Hypertune stress-tests your processor and graphics card to find the fastest speed they can hold. If your cooling cannot hold it, Hypertune does not apply it. It uses official Intel and AMD toolkits. Call it "Smart Overclocking", not "auto overclocking".

Selective Features panel in the Hypertune app
Selective features

You choose exactly what to turn on

For example a custom NVIDIA profile or a custom power plan. Nothing is applied that you left off.

Hypertune Game Profiles screen with Valorant, Counter Strike 2, Fortnite, Marvel Rivals, Rust and Rainbow Six Siege X
Game Profiles

Ready-made settings for the games you play

Settings profiles for individual games, including Valorant, Counter Strike 2, Fortnite, Marvel Rivals, Rust and Rainbow Six Siege X.

Hypertune restore point screen
Safe to try

Every change can be undone

Before it changes anything, Hypertune creates a Windows restore point, and you can revert everything from inside the app. Worth a mention for viewers who are nervous about overclocking.

Partnership

Intel and AMD

Use one of the fixed partner lines in section 06. Nothing else.

Price

$9.99 a month or $59.99 a year in the US

Prices are lower in some countries. Every plan has a 7-day money-back guarantee.

05 · Segment structure

Six beats, in your words

Transition

Lead in from your video's topic. For example: "Before we get into settings, if your FPS dips in big fights, this helped me."

The result

Show your own before and after (see the checklist). If you mention the headline number, use the fixed line.

What Hypertune is

One or two sentences from section 04, plus one partner line.

Key features

Show two or three on screen. Your badge going from Stock to Tuned is a strong one.

Setup and use

Download, sign in, pick your features, run it. Mention the restore point. Say how you actually use it.

Call to action

The fixed spoken line, with your link in the description and pinned comment.

06 · Fixed lines

Say these exactly as written

Everything around them is up to you.

DisclosureAt the start of the segment
This video is sponsored by Hypertune.
Disclosure, shortFor a segment in a longer video
This part of the video is sponsored by Hypertune.
Partner lineOption 1
Hypertune is Intel's exclusive partner for gaming optimization.
Partner lineOption 2
Hypertune is officially partnered with Intel and AMD.
Headline numberOptional
Up to 60% more FPS. Results vary by PC and game.
Call to actionSpoken
If you want to see what Hypertune does on your PC, grab it with my link in the description or the pinned comment. The current offer is in there, and there's a 7-day money-back guarantee.

The offer stays out of the spoken line on purpose. Videos stay up for years and offers change, so the offer lives in the description and pinned comment, which can be edited.

07 · Recording checklist

Before you hit publish

08 · Description and pinned comment

Copy, paste, add your link

Description · first lines
Sponsored by Hypertune. Get more FPS from your PC 🚀 [your link for this video]
The yearly plan is 50% off compared with paying monthly. Results vary by PC and game.
I earn a commission if you buy through my link.
Pinned comment
Unlock more performance from your PC with Hypertune 🚀 [your link for this video]
Results vary by PC and game.

Put the description lines at the very top, above the "show more" cut. When the offer changes we will send you new wording; please update the description and pinned comment when we ask.

09 · Do not say

Lines to avoid, and what to say instead

Do not saySay this instead
"Trusted by", "endorsed by", "certified by" or "approved by" Intel or AMD, or "official Intel software"One of the partner lines in section 06
AMD "exclusive"Only the Intel line uses "exclusive"
"60% more FPS" without "up to", or "most people get 60%""Up to 60% more FPS. Results vary by PC and game." Or simply your own result
"Guaranteed FPS", "doubles your FPS", "works on every PC"Your real numbers
"Top esports pros use it", or naming pro players or teamsLeave it out unless we confirm a name in writing
Anything about game bans, account safety or a game's rulesLeave it out
Competitor names, CCleaner comparisons, "debloater" or "bloatware remover""Hypertune tunes your PC's hardware and settings for gaming"
"The best optimizer", "#1", "tweak tool", "FPS booster"Describe what it did on your PC
"Free", "free trial", "limited time", or an end date"There's a 7-day money-back guarantee"
That you use Hypertune, if you have not run itRun it first

10 · Media library

Logos, app screens and footage

Use these as they are. Do not recolour or redraw the logo; it only comes in red or white, never green.

Hypertune logo, red and white

Logo · red and white

For dark backgrounds. The main version.

Hypertune logo, white

Logo · white

For busy or coloured backgrounds, like gameplay.

Hypertune H mark

Mark · red H

For small spaces: overlays, corners, avatars.

App · Optimize screen

Score, Stock to Tuned badge, all feature panels.

App · Game Profiles

Supported games with their profiles switched on.

App · Stability test

The stress test behind Smart Overclocking.

App · Restore points

How every change can be undone.

Example clip · Off vs On

Valorant, 80 to 120 FPS, square, 16 seconds. If you use it, say it is Hypertune's example, not your result.

Intel and AMD logos are sent separately, once approved

Partner logos

Until you have the files, say the partner line without a logo.

11 · Approval and dates

Four steps from idea to live

Before filmingConcept

Send Austin a short plan: working title, format, the game, and one line on your angle and where the segment sits. You hear back within 2 working days.

Before publishingDraft

Send the segment or rough cut to Austin.

Agreed datePublish

Go live with your new tracking link, and send us the video link.

AfterKeep it live

For the period in your agreement. Update the offer copy when we ask.

Payment, usage rights and exclusivity are in your agreement, not this brief.